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At Hampton Direct, we have a vision that families all around the world will know the joy and rewards of a simplified, organized life.  We draw upon our core strengths to make this vision a reality.


We know and understand who our consumers are, and develop products to meet their needs; we translate consumer needs into compelling products through innovation; we build brands around product quality, purpose and benefits-driven attributes; we reach our strategic retail partners and consumers at the right place and time; and finally, we are an international company with core competency in product development, manufacturing and distribution that drives efficiency and translates to consumer value.

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